Archive for the ‘SMX Local & Mobile’ Category

Last Chance: Attend SMX Local & Mobile, Oct. 1-2. Register Now!

Monday, September 24th, 2007

Search Marketing Expo - SMX Local & Mobile is the only event 100% focused on preparing marketers for this emerging search opportunity. The event is next week, so don’t wait to register for SMX Local & Mobile in Denver!

Search Engine Land executive editor Chris Sherman and columnist Greg Sterling have crafted a comprehensive, 4-track agenda designed to cover all aspects of local and mobile search marketing. Join them for sessions including:

* Managing a Local/Mobile SEM Campaign
* Tracking Clicks & Calls to Conversion
* Understanding Intent: What Local/Mobile Searchers Want
* The Future of LoMo: When Technologies Collide
* SEO Best Practices for Local Search
* Putting Search Marketing on the Maps

Want to know more? Listen to the SMX Local & Mobile podcast with Chris and Greg and read Chris’s preview, “Why I’m Excited About SMX Local & Mobile“, on Search Engine Land.

See who’s speaking at our Agenda page. And visit our Network page to see who’s coming to the show and the networking activities going on!

SMX Local & Mobile will be held at Hyatt Regency Tech Center, Denver. The Hyatt is an outstanding venue to host this program: intimate setting on one floor, Wi-Fi everywhere, and ample time for networking with the presenters and fellow attendees.

Who should attend SMX Local & Mobile?

* Full service agency media planners and buyers
* PPC agencies
* Organic search specialists
* In-house search marketers
* Brand marketers
* Chief Marketing Officers

Don’t wait to register for SMX Local & Mobile. Remember, no other conference is dedicated 100% to local and mobile search marketing education. Only 1 week until the show. Registering today!

Bonus Offer! Register for SMX now and you’ll get 3 free months of SEOmoz.org Premium Membership* — a $147 value — with your one year subscription. SEOmoz Premium Membership features tools and techniques to improve your search rankings. Join hundreds of other search professionals who rely on SEOmoz Premium Membership for exclusive access to invaluable SEO tools, tips and instructional guides.
*Already an SEOmoz Premium subscriber? We can’t add to your current membership, but look for special discounts for future SMX shows at SEOmoz coming soon!
 

Why Local & Mobile Search Matters: Sherman & Sterling Preview SMX Local & Mobile

Thursday, September 20th, 2007

Hear SMX Local & Mobile conference co-chairs Chris Sherman and Greg Sterling discuss the importance of local and mobile search and why you should attend. Download the show preview MP3 file.

SMX Local & Mobile is the only event 100% dedicated to getting search marketers up to speed on this emerging opportunity to acquire customers. Time is running out to register for this October 1-2 event in Denver.

Listen to the podcast and you’ll know why local and mobile search is:

- completely different from conventional web search marketing. (example: navigation should be at the bottom of mobile pages);

- a ground-floor opportunity for in-house marketers and SEM agencies to build expertise in an about-to-explode segment of internet marketing;

- dominated by media players who are NOT Google, Microsoft and Yahoo!

Don’t miss all the case studies, actionable tactics, audience research and unprecedented access you’ll get only at SMX Local & Mobile. Details on all of the sessions and who’s speaking are at our agenda page. Visit the Network page to see who’s coming to the show and the networking activities going on!

SMX Local & Mobile will be held at Hyatt Regency Tech Center, Denver. The Hyatt is an outstanding venue to host this program: intimate setting on one floor, Wi-Fi everywhere, and ample time for networking with the presenters and fellow attendees.

SMX Local & Mobile is the only place to learn about next-generation internet and search marketing. Only 11 days until the show. Register now!

Bonus Offer! Register for SMX Local & Mobile now and you’ll get 3 free months of SEOmoz.org Premium Membership* — a $147 value — with your one year subscription. SEOmoz Premium Membership features tools and techniques to improve your search rankings. Join hundreds of other search professionals who rely on SEOmoz Premium Membership for exclusive access to invaluable SEO tools, tips and instructional guides.

*Already an SEOmoz Premium subscriber? We can’t add to your current membership, but look for special discounts for future SMX shows at SEOmoz coming soon!


Don’t Miss SMX Local & Mobile! 3 Weeks Until Showtime

Monday, September 10th, 2007

SMX Local & Mobile is the only event 100% focused on getting marketers up to speed on this emerging search marketing opportunity. Register for SMX Local & Mobile in Denver October 1-2!

Search Engine Land executive editor Chris Sherman and Locals Only columnist Greg Sterling have crafted a comprehensive, 4-track agenda designed to cover all aspects of local and mobile search marketing. Join them for sessions including:

• Managing a Local/Mobile SEM Campaign
• Tracking Clicks & Calls to Conversion
• Understanding Intent: What Local/Mobile Searchers Want
• The Future of LoMo: When Technologies Collide
• SEO Best Practices for Local Search
• Putting Search Marketing on the Maps

See who’s speaking at our agenda page. And visit our Network page to see who’s coming to the show and the networking activities going on!

Who should attend SMX Local & Mobile?
• Full service agency media planners and buyers
• PPC agencies
• Organic search specialists
• In-house search marketers
• Brand marketers
• Chief Marketing Officers

Bonus Offer!
Register for SMX now and you’ll get 3 free months of SEOmoz.org Premium Membership* — a $147 value — with your one year subscription. SEOmoz Premium Membership features tools and techniques to improve your search rankings. Join hundreds of other search professionals who rely on SEOmoz Premium Membership for exclusive access to invaluable SEO tools, tips and instructional guides. *Already an SEOmoz Premium subscriber? We can’t add to your current membership, but look for special discounts for future SMX shows at SEOmoz coming soon!

Don’t wait to register for SMX Local & Mobile. Remember, no other conference is dedicated 100% to local and mobile search marketing education. Only 3 weeks until the show. You get the best rate by registering today!

Premier sponsor:
Krillion

Exhibitors/Sponsors:
Superpages.com Ingenio Pay Per Call Local.com LocalezeYellow MagicLocal Matters Orange Soda Website Magazine

SMX News August 2007: Local & Mobile “Early Bird” Sticking Around, Social Show Focus, A Preview of Travel

Thursday, August 16th, 2007

We heard from several people last night that the early bird registration for Search Marketing Expo - SMX Local & Mobile snuck up on them. Spotting what may be a trend, we’re extending the early bird rate until close of business on Friday. Register now for only $995! You’ll save $200.

Local and mobile search are two of the hottest topics in interactive marketing today. And SMX Local & Mobile is the only event dedicated to sharing the strategies and tactics that search marketers and their managers need to know to take advantage of the opportunity. Check out the full agenda here and the descriptions of these featured sessions:

The Future of LoMo: When Technologies Collide
Understanding Intent: What Local/Mobile Searchers Want
Mobile Search: Beyond 10 Blue Links
SEO Best Practices for Local Search
Advertising Options for Local Search

SMX Local & Mobile keynote speaker is Peter Horan, one of the sharpest and most experienced minds in interactive media and marketing. Peter is CEO of IAC Media & Advertising, where he’s responsible for the strategic growth of the IAC’s Media & Advertising businesses including Ask.com and Citysearch — both significant players in local search.

Don’t miss the only show focusing 100% on local and mobile search - SMX Local & Mobile, October 1-2 in Denver. Register today and save $200.

SMX Social Media: Focus On Tactics

We got a question this week about SMX Social Media, which will be held October 16-17 in New York City. The writer wanted to know if the conference “addresses the concepts and practices of social media as marketing channels.”

Danny Sullivan, who is co-chairing the conference, answered this way: “I think you’re asking, is this meant to get you thinking about social media or actually diving in on tactics you can use. It’s very heavy on tactics. We assume you’re already convinced about social media, so we mainly focused on telling you how to promote in various ways.”

Convinced social media is the way to reach audiences who are tuning out traditional media? Need actionable information on leveraging social media platforms? SMX Social media is for you. Check out the full agenda here. Then register.

Sneak Preview Webcast for SMX Travel @ PhocusWright

We’re jazzed about our partnership with the leading information source for the online travel industry, PhoCusWright, on the SMX Travel show. SMX Travel will be in Orlando November 12-13. Chris Sherman is programming this show and has begun confirming speakers. Check out the full agenda here.

Curious about the content we’ll present at SMX Travel? Register for the August 30 webcast Online Travel Search: Tapping into Consumer Trends for a preview. Registration for the webcast is free.

Stockholm & London Agenda Progress

The agendas for the Oct. 31-Nov. 1 SMX Stockholm and November 15-16 SMX London shows will be posted at the end of the month. We’ll have more to say about that in the September SMX News.


 

Last Chance - Lowest Rate on SMX Local & Mobile. Register Now!

Sunday, August 12th, 2007

Rates for Search Marketing Expo – SMX Local & Mobile are going up at close of business on Wednesday. You save $200 by registering before the deadline.

SMX Local & Mobile is the only event 100% focused on getting marketers up to speed on this emerging search marketing opportunity.

Register by August 15th for the “early bird” rate and get a spot at this limited-capacity event. SMX Local & Mobile will be in Denver October 1 & 2. Register now and save!

Check out the agenda that conference co-chairs Chris Sherman, Search Engine Land executive editor, and Locals Only columnist Greg Sterling crafted to keep you ahead of the curve on all aspects of local and mobile search marketing.

To see the complete list of speakers visit our agenda page. And visit our Network page for the companies participating in SMX Local & Mobile, including Ingenio, Local.com, Superpages.com, OrangeSoda, PinPoint Interactive Media, and Website Magazine.

Don’t wait to register for SMX Local & Mobile. No other conference is dedicated 100% to local and mobile search marketing education. October is right around the corner. You get the best rate by registering today!

SMX Local & Mobile Early-Bird Registration Expiring!

Tuesday, July 31st, 2007

You’ve got a limited time to get the best rate for SMX Local & Mobile, Search Engine Land’s next Search Marketing Expo event. Don’t miss the only conference 100% focused on getting search marketers up to speed on this exciting opportunity.

Register by August 15 for the “early bird” rate and get a spot at this limited-capacity event. SMX Local & Mobile will be in Denver October 1 & 2. Register now and save. October 1 is only about 60 days away!

Local and mobile are the hottest areas in search. The consensus is for $8 billion in media spending in these categories by 2010. That spells fresh opportunity for search marketers. Come to this intensive and intimate event and leave prepared to take advantage of these emerging opportunities.

Search Engine Land executive editor Chris Sherman, along with staff writer and Locals Only columnist Greg Sterling, have crafted an outstanding agenda designed to cover all aspects of local and mobile search marketing. Join them and stay on top of developments at SMX Local & Mobile.

Keynote by IAC’s Peter Horan; Other Speakers Confirmed

SMX Local & Mobile Keynote Speaker Peter HoranSMX Local & Mobile keynote speaker is Peter Horan, one of the sharpest and most experienced minds in interactive marketing. Peter is CEO of IAC Media & Advertising, where he’s responsible for the strategic growth of the IAC’s Media & Advertising businesses including Ask.com and Citysearch — both significant players in the local search area.

Peter’s credentials: He figured out how to make money from the vast traffic at About.com, and sold it to the New York Times for $410 million. He pioneered lead-generation monetization as CEO of DevX.com before selling that business. Need to know more? He spent 10 years at IDG creating relationships with top advertisers worldwide and 15 years in senior account management roles at agencies including BBDO and Ogilvy & Mather.

Hear Peter talk about the emerging local and mobile search opportunities and how you can be prepared to leverage them.

To see the growing list of confirmed speakers, visit our agenda page.

Don’t wait to register for SMX Local & Mobile. October is right around the corner. You get the best rate by registering today!

Now Accepting Speaking Pitches for SMX Local/Mobile, Social & Travel

Wednesday, July 25th, 2007

We’re now accepting speaking proposals for these three shows:

Please note that the agenda is final for all three shows, and we will only consider pitches for specific panels. There are a limited number of openings, and we expect to fill them quickly, so don’t delay if you want to be considered.

Ready to pitch? Click over to our SMX Speaker Pitch Form and follow the instructions there.

Search Marketing Expo – SMX Alert for July 2007

Wednesday, July 18th, 2007

SMX Local & Mobile Comes to Denver; Early-bird Registration Expiring

Local & Mobile search promises to be the next “big opportunity” for interactive marketers. Join the SMX team and our outstanding cast of subject matter experts for SMX Local & Mobile in Denver, October 1 & 2.

SMX Local & Mobile is certain to sell out, so register today. You save $400 off the full price by acting before August 15!

For SEM agencies, mastering Local & Mobile advertising will enable you to serve existing customers better and acquire new customers. And for in-house marketers, you’ll discover ways to outflank the competition with location-specific media.

Local and mobile search experts Chris Sherman and Greg Sterling chair this event.

Learn more:
AgendaSponsor/ExhibitContact UsRegister • Call to register (877) 242-5242

Registration Open for SMX Social Media – NYC October 16 & 17

Customers interacting with brands — that’s marketing in the 21st century. And social media marketing (SMM) is key to fostering brand/customer conversations.

Marketers attending SMX Social Media will learn to harness the power of consumer engagement with SMM. This intimate, two-day event covers how social media sites such as Digg, del.icio.us, StumbleUpon, Reddit, Netscape and others are serving new and growing audiences that wants to discover information based on community interests, voting and sharing.

Join Search Engine Land editor-in-chief Danny Sullivan and social media expert Neil Patel of ACS for this event. Space is extremely limited. Register today!

Learn more:
AgendaSponsor/ExhibitContact Us • Register • Call to register (877) 242-5242

Later in ‘07: Travel, Stockholm & London

SMX Travel@PhoCusWright c
ombines SMX’s SEM insight and strategy with the deep expertise of the online travel guru’s at PhoCusWright. If you’re an in-house travel marketer or have clients in travel and tourism, this is the one event for you because SEM for travel is all we’ll talk about.

Join us in Orlando November 12 & 13!

InfoSponsor/ExhibitContact Us Register • Call to register (860) 350-4084 ext. 500

Don’t miss our inaugural European events in:
Stockholm: 31 October 31 and 1 November
London:
15 & 16 November

SMX Advanced rocked!

More than 1000 people registered for the show and enjoyed two intense days of fast-talking SEM give and take and the best networking ever!

See the official SMX Advanced wrap up for all the coverage and links to pictures.

Here’s a sample of what you said about the show:

Really enjoyed the sessions, very informative.
–Emma Cockburn, AvenueA – Razorfish

I loved the experience, the whole conference and Seattle. I think it was intimate (it was easy to chat with the SEO stars), useful and tons of fun…Overall, I had a great time and came out feeling like I was in sync with the rest of the industry. It set me back in the right “SEO” direction.
–Anne-Marie Castonguay, Luxury Retreats International

Great conference, definitely the best we’ve been to. The Q&A portion of each session alone made it worth it. It was energizing.
–Lynne Polischuik, Mezine.com Inc

SMX Advanced was great! Absolutely the best event I have ever attended.
–Adam Killam

This conference was great - more information and insight into SEO & PPC given in 2 days versus the other 4 day conferences.
–Jennifer Doerschuk, The Karcher Group

Don’t miss the next SMX, and to show you how much confidence I have in this group’s talent and abilities, I will personally guarantee your ticket price if you leave the next SMX without feeling it was worth twice the price you paid.
–Paul J. Bruemmer, Director Search Marketing Red Door Interactive in Pandia Search Marketing News

SMX Advanced Seattle, was a resounding success. If you’ve missed out on this event, then be sure to plan ahead for these future events:
• SMX Local & Mobile - Denver, Oct. 1-2, 2007
• SMX Social Media - New York, Oct. 16-17, 2007
--Manta SEO Solutions Blog

All Search Marketing Expo - SMX agendas are developed by the editorial team of experts at Search Engine Land.

Search Marketing Expo – SMX Local/Mobile – Announces Keynote and Opens Registration with a $400 Early Bird Savings

Monday, June 25th, 2007

Special rate is available for a limited time for the Denver, October 2007 event focusing on local and mobile search marketing; Peter Horan, CEO of IAC Media & Advertising will deliver keynote

Redding, CT (PR Web) June 20, 2007 – Search Marketing Expo – SMX Local & Mobile opened registration and announced its keynote speaker for this October 2007 conference.

SMX Local & Mobile is part of a series of conferences hosted by Search Engine Land. Conference co-chairs are Chris Sherman, executive editor, and Greg Sterling, Local & Mobile correspondent.

Peter Horan, CEO of IAC Media & Advertising, will deliver the keynote speech at the conference, which will be held at the Hyatt Regency Tech Center in Denver, October 1 & 2. Horan is responsible for the strategic growth of the IAC’s Media & Advertising sector, which is comprised of local search leader Citysearch, IAC Search & Media businesses Ask.com, IAC Advertising Solutions and IAC Consumer Applications & Portals, and Evite.

Registration is open and seats are limited. A special introductory rate of $995 is now available at a $400 savings off the on-site rate. Thereafter, the price will increase to the full conference rate of $1,395 in stages. (more…)

Speaking At SMX Local & Mobile 2007

Monday, June 18th, 2007

Want to speak at our upcoming SMX Local & Mobile 2007 show? This is the page to watch for news and information.

At the moment, we’re not taking speaking submissions. Any openings will be posted on this page around mid-July. So check back then, or subscribe to the blog, and we’ll do a fresh post to alert you to any openings plus how to contact us.